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This Corporate Battle Over CNN Highlights How Broken US Media Has Become.

Late Thursday, while unconfirmed reports spread about a shooting at Brown University, CNN’s Kaitlan Collins took to social media, noting the confusion and directing people to her network’s 9pm newscast.

Even though the network is hardly a flawless news source, her words seemed accurate to many. It remains one of the broadcasters where you can find fact-based and mostly trustworthy reporting – especially during fast-moving events like the one unfolding close to a New Hampshire storage facility.

An Uncertain Situation Amid a Corporate Tug-of-War

But CNN, now four and a half decades old, finds itself in a uncertain position as two massive media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.

No matter the result, the future of CNN has turned into a high-risk game of corporate ownership, not as a question of what serves the information-seeking public.

“Here is one more case of the profound systemic issues with origins in many years of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.

The speculation about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a more important point.

“It gets presented as a financial tale with powerful individuals as the central actors, but there is very little discussion of the societal benefit,” Pickard explained.

A Further Factor: The Former President

The CNN scenario is complicated by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his primary “fake news” antagonist.

Think back to the cries of “CNN sucks!” at the president’s rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.

Trump now claims that CNN needs new ownership. This can be interpreted as ownership that will shield him from journalistic oversight. That is a factor in why he seems to support Paramount Skydance, which has made a unsolicited offer.

He has grounds to favor that company more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.

Paramount, owner of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that storied news network.

An Outcome of Continued Turmoil

Significantly, if Netflix prevails, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s far from a safe harbor. That arrangement could pave the way for CNN for yet another acquisition. There is no finish line.

In the view of Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance stated that competition laws should disallow both deals.

“Both acquisition attempts would be detrimental to the country, and both should be contested by regulators,” Wu stated.

The Bigger Issue and a Potential Solution

No matter the outcome regarding CNN, the bigger problem persists.

“Our current system is a profoundly system hostile to democracy, but we ought not succumb to a sense of powerlessness,” Pickard said. Policy decisions – from the 1930s and 1940s – helped to create this profit-obsessed monster, and different policy decisions can address it.

Will that happen in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Reform is highly improbable now, but that should not imply it will not happen in the future.

Measures that strengthen independent news organizations, reinforce local journalism, subsidize public media, and outlaw the consolidation of media power in very few hands are not only possible – they are necessary for a healthy democracy.

When it comes to media ownership, size does not equal quality. And news organizations such as CNN must not be pawns in the most recent merger game.

TR
Written by

Tammy Ryan

A tech journalist and futurist with over a decade of experience covering emerging technologies and their impact on society.

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